copy- and editorial writing.

Ordinary staples,

for the 22nd edition of Garment Magazine "The T-shirt Issue"

A soft cotton t-shirt. Like the Monobloc, it’s part of the everyday - worn close, worn through. But in its folds, it carries the weight of who we are, who we love, and the warmth we leave behind.

A monobloc chair.
Someone leans in.
A hand finds a shoulder, then stays.
The sun soaks into the soft fold of a sleeve
Gestures, glances, small confessions.
A laugh that shakes the frame.
The t-shirt crumples like it’s taking notes.
Cotton catches it: the weight, the warmth, 
The imprint of being here, of who we are - together.

Stacking memories

A sun-warmed plastic chair: one you’ve seen everywhere, sat in without thinking. But it’s never just that. Across cultures and balconies, the Monobloc quietly holds what we leave behind: a cigarette, a memory, and everything in between.

An empty monobloc chair.
You know it: every balcony, every backyard.
Sun-warmed, yellowing. 
A scarf lazily tossed over the backrest. 
A skateboard waiting on someone.
A cigarette still burning.
The quiet suggestion of life. Of a moment, still cooling. 
An odd curve in the seat.
The imprint of someone’s weight?
Do you remember the shoulder you leaned on
When your laughter felt like it might never end?


photography Eevi Manni
concept Lumi Karjalainen
styling Jade Ommen & Lumi Karjalainen
make-up & hair Sophia Bude
models Jade Ommen, Luna van der Kuij, Melani McNeal, Quinty Peters, Reandrick de Jongh & Shula Chisukulu

2025.